Your property isn’t a hobby. It’s a profit engine.
Design it to run like one.
Stop Designing Pretty.
Start Designing for Dollars.
Design Built for Investors. Backed by ROI.
Hi, I’m Erica Dike. The vacation rental designer who turns interiors into income-producing assets.
If your rental isn’t designed with market data, guest psychology, and revenue strategy, you’re not just leaving money on the table, you’re risking underperformance before guests even see it.
Since 2019, I’ve helped 78+ short term rentals climb to the top 5% of their markets. And it's not because they’re pretty, but because they’re engineered to perform. Every layout, finish, and photo is chosen to stop the scroll, drive bookings, and keep your property fully booked at premium rates.
My clients are serious investors who want a proven, done-for-you process that removes the guesswork and delivers measurable ROI. If that’s you, let’s make your property their only choice.
The Designing for Dollars Framework
The proven process to turn your short term rental into a top performing, profit-generating asset.
ROI First Strategy
We start with your property’s revenue potential and reverse engineer every design choice to maximize nightly rates and occupancy. Every color, texture, and layout is chosen to increase profit, not just look good.
Ideal Guest Blueprint
We identify your most profitable guest profile, then design for them so they book faster, stay longer, and happily pay premium rates.
Data Backed Decision Making
Every recommendation is backed by market data, occupancy benchmarks, and ROI results from the 78+ properties I’ve designed that now rank in the top tier of their markets.
Experience Driven Design
We design for the scroll and the stay, by creating spaces that photograph beautifully, deliver unforgettable guest experiences, and inspire repeat bookings.
Done-for-You Execution
From sourcing to ordering to managing vendors, I handle everything. You focus on your investment while I bring your vision (and ROI) to life.
Launch Ready Execution
Your property is staged, styled, and photo-ready from day one. Giving you a competitive edge and more bookings before your first guest even checks in.
What Investors Are Saying
Multi-Unit Success, Minimal Guidance
"Erica defines what a professional interior designer should be, know and do. I’ve had several multi-unit Airbnb projects that Erica crushed with little to no guidance with quick turnaround time! That’s how professionals operate!“
Alvin (Dallas, TX)
Emmy-Worthy Design Results
"I have definitely noticed increased guest satisfaction. Amazingly, I received an inquiry from an Emmy award winning tv show called Staycations to be on their show!“
Anne-Marie (Sevierville, TN)
First Time Host, Booked Out
"I was a first-time host and Erica helped my listing stand out. She goes above and beyond and thinks of strategies to maximize your profits."
Ashley (Bonham, TX)